February 2026 — When LeoVegas expanded their affiliate program across European markets, they faced a common challenge: finding quality affiliates among the noise of low-quality traffic sources.
After evaluating multiple networks, LeoVegas chose Brandbing to streamline affiliate recruitment. Here's how they're using our platform.
The Challenge
Like many tier-1 operators, LeoVegas struggled with:
- Low-quality traffic from affiliates who didn't understand their mobile-first brand positioning
- Manual vetting overhead — hours spent reviewing affiliate applications across multiple markets
- Stale brand data on third-party directories, leading to support queries about outdated bonuses and game counts
- Fragmented tools — managing affiliate data, deal activation, and tracking separately across different platforms
They needed a platform where data accuracy and affiliate quality were built in — not bolted on.
Why Brandbing?
LeoVegas saw immediate value in Brandbing's unique approach:
Key factors:
- Pre-vetted affiliates — Every publisher on Brandbing is manually approved based on website quality, traffic legitimacy, and compliance standards
- Operator-maintained data — LeoVegas controls their own brand sheet (130+ fields), ensuring affiliates always have accurate information about licenses, payment methods, and market availability
- Everflow tracking — Industry-standard attribution with fraud detection and automated commission payouts
- Centralized deal activation — List once on Brandbing, reach all platform affiliates with a single deal configuration
The Setup
Since joining Brandbing's network in February 2026, LeoVegas has:
- ✅ Listed a 35% Revenue Share deal across 5 key markets (GB, DE, SE, FI, CA)
- ✅ Claimed and updated their brand sheet with current licensing (MGA, UKGC), game providers, and payment methods
- ✅ Integrated Everflow tracking (Program ID: LEO-2024-RS35) for real-time affiliate performance monitoring
- ✅ Reduced affiliate onboarding time — deals are now instantly visible to all vetted Brandbing publishers
What Affiliates Are Saying
Affiliates promoting LeoVegas via Brandbing appreciate:
- Accurate commission data — No guessing, no back-and-forth negotiations on rates
- Transparent tracking — Everflow reporting they can trust, with clear attribution and fraud protection
- Fresh brand data — Updated directly by LeoVegas's affiliate team, including current bonuses and game counts
- Multi-market clarity — Clear GEO restrictions (GB, DE, SE, FI, CA) prevent compliance issues
What's Next for LeoVegas on Brandbing
LeoVegas plans to expand their Brandbing presence by:
- Adding additional GEO markets as they expand licensed operations
- Launching CPA and Hybrid deals for high-performing affiliates
- Participating in Brandbing's forum to engage directly with publishers and answer questions about their brand
Join LeoVegas on Brandbing
For affiliates: LeoVegas's 35% Revenue Share deal is live on Brandbing's network. View their deals →
For operators: Want to reach quality affiliates like LeoVegas does? List your first deal →
About Brandbing: Brandbing is an affiliate network for iGaming operators. We combine operator-verified brand data, Everflow-powered deal tracking, and pre-vetted affiliates in one platform. Learn more at brandbing.pages.dev.
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